iri Ariff Ingin Tahu (Ariff Wants To Know)
revolves around a young boy called Ariff who learns valuable lessons through his experiences and interaction with his immediate family. The series comprises 6 titles written and illustrated by Mdm Jumaini Ariff, who counts the antics of her own young children and her own experience as a pre-school teacher and teaching assistant for special needs students as inspiration. She decided to write her own storybooks after getting frustrated with the limited choices for Malay books that have settings and storylines that her children may find more easy to identify with.
Print versions carry bonus materials such as glossary and activities for parents and children.